Welcome back! Once your campaigns are running, the Campaign Dashboard is your main control center. This is where you measure performance, spot trends, and make improvements so your outreach gets better every day.
Step 1: Check Invitations and Acceptance Rates
Invitations Sent: Total number of connection requests.
Invitations Accepted: How many prospects connected.
Benchmarks:
✅ Above 50% = excellent campaigns
⚠️ Between 30–50% = okay, but can improve
❌ Below 30% = a warning sign to adjust targeting or messaging
Step 2: Review Messaging Activity
Your dashboard shows:
Messages Sent: Daily total of delivered messages
Replies Received: Daily responses, shown on a graph
Visits Scheduled: Only prospects who have not replied or been excluded continue here
👉 This keeps your funnel clean and focused on the right prospects.
Step 3: Understand Sequence Completion
The system automatically adjusts who continues:
Already connected contacts are skipped
Prospects in other campaigns are excluded
Replies stop automated follow-ups
This ensures you only reach those who have not yet responded.
Step 4: Track AI Classifications
Every reply from the contact triggers the AI to tag the conversation automatically as:
Bad Timing
Not Interested
Skeptical
Converted
Interested
Researching
Hesitant
Negotiation
Closed - Lost
Open Deal
Neutral
Referral
What to aim for:
At least 30% acceptance rate
25–35% as Interested
2–7% conversions, depending on CRM data
Step 5: Monitor Funnel Health
Your goal is to keep people moving through the funnel:
Track connections, messages, and visits daily
Look for unusual drops or spikes
Consistent activity means a healthy campaign
Best Tips for Success
Review your dashboard daily
If acceptance drops below 30%, adjust targeting or messaging
Respond quickly to replies to keep the momentum
Use AI classifications to focus on the best leads
✅ With these steps, you always know how your outreach is performing and what to do next.
Learn more about the campaign benchmarks here.
Happy Prospecting!