Campaign Settings — also called Advanced Settings or Outreach Settings — give you precise control over who your campaigns reach and when. They cover Inactive Days, Active Time Settings, Blacklists, and Attach Settings, and they can be defined at three levels: Agent, Sender, and Campaign.
👉 The golden rule: Only the settings applied inside the campaign itself are actually enforced. Agent and Sender settings are starting points; the campaign always wins.
How Settings Levels Work
Think of it like a pizza shop:
- Agent Settings are the default recipe every chef follows. New senders inherit these automatically.
- Sender Settings are a chef's personal tweaks. They apply to that sender's campaigns.
- Campaign Settings are the customer's final order. They override everything else.
The Three Levels
| Level | What it does |
|---|---|
| Agent | Default config applied to new senders and existing campaigns when attached |
| Sender | Per-sender config, applied when that sender is used in a campaign |
| Campaign | The active config that controls actual outreach. Always takes priority. |
Where to Access Advanced Settings
- From a Campaign: Campaign Creation → Prospect → Advanced Settings
- From an Agent: Agent → Settings
- From a Sender: Agent → Sender Settings → Outreach Settings
A Visual Tour of Each Level
Agent Level
Apply default settings across all senders created under the agent.
Sender Level
Each sender can have its own settings, which get applied when that sender is used in a campaign.
Campaign Level
The active settings that determine actual outreach. Only blacklist entries set here will stop outreach from going through.
Inactive Days
Inactive Days prevents outreach on non-business days and holidays, keeping your campaigns professional and well-timed.
What it does
- Automatically detects national holidays based on the prospect's country and pauses outreach.
- Lets you add custom dates like company-wide off days or weekends.
How to configure
- Open Advanced Settings.
- Go to the Inactive Days section.
- Select dates to mark as inactive.
- Enable prospect country holiday exclusions or add custom dates.
- Save.
Active Time Settings
Active Time Settings controls the hours your campaign sends messages, so outreach lands when prospects are actually at their desks.
What it does
- AI Detection: Automatically aligns with prospects' local business hours.
- Manual Configuration: Set specific active hours based on your audience or timezone.
How to configure
- Open Advanced Settings.
- Go to the Active Time Settings section.
- Choose AI Detection to auto-detect business hours, or set hours manually.
- Save.
Blacklists
Blacklists let you exclude specific companies, profiles, or lead lists from your outreach so you only reach the right people. (The feature is still called Blacklist in the product; the action it performs is to exclude the people you add.)
What it does
- Exclude Companies: Block all profiles from a specific company.
- Exclude Profiles: Block individual LinkedIn profiles.
- Exclude Lead Lists: Block entire lists from being contacted.
How to configure
- Open Advanced Settings.
- Go to the Blacklists section.
- Add exclusions by specifying companies, profiles, or lead lists.
- Save.
💡 Tip: You can paste several company or profile URLs at once. Use LinkedIn profile or company URLs — not search-result links — and add them at the campaign, sender, or agent level (remember: only campaign-level entries are enforced).
Practical Walkthrough: Excluding a Competitor
To exclude a competitor from being contacted:
- Add the competitor's company or profile link to your blacklist.
- Save the changes.
- Confirm the blacklist entry is attached to the campaign's outreach settings.
⚠️ Warning: Blacklist entries only take effect when applied at the campaign level. If a competitor is blacklisted at the Agent or Sender level but not inside the campaign settings, outreach will still go through to them.
Exclude Not a Fit
Every lead SalesMind AI finds gets a fit score. It measures how closely the lead matches your buyer persona. The score runs from 0 to 100. Exclude Not a Fit uses that score to keep the worst matches out of your outreach automatically.
What counts as "not a fit"
- A lead with a fit score of 0 is treated as "not a fit."
- Only a score of 0 is excluded. A low but non-zero score (say 20 or 40) is not excluded — those leads can still be contacted.
👉 In short: Very poor-fit leads are scored 0 and excluded; leads with any positive score are kept.
What the setting does
- With Exclude Not a Fit turned on, SalesMind AI still pulls zero-fit leads into your campaign and shows them in Activities.
- But it stops them before any message is sent.
- Seeing a zero-fit profile in Activities does not mean it was contacted. It was collected, scored, and then held back. The lead is marked "Not a fit," and its activity stops with a low-fit-score note.
Why "not a fit" leads still show in Activities
SalesMind AI finds and extracts leads first, then scores them for fit afterward. So a "not a fit" lead can appear in your Activities list even though it will never get a message. Leads that haven't been scored yet can show there too, while they wait to be scored. This is expected — the exclusion happens after extraction, right before sending.
Turning it on
- Open My Campaigns and pick your campaign.
- Go to the Settings tab.
- Open the Prospecting section.
- Turn on Exclude Not a Fit.
👉 Note: This is a campaign-level setting, so set it inside the campaign. Exclude Not a Fit is a feature-flagged control — if you don't see it on the Settings tab, it isn't enabled for your account yet. Contact support if you'd like it turned on.
Agent Duplicate Security
Agent Duplicate Security stops the same lead from being contacted by more than one campaign or sender inside the same agent. Turn it on and each prospect is reached only once across the agent, even if they happen to match several of your campaigns.
What it does
- Checks new leads against everyone the agent is already reaching out to.
- Prevents a prospect from receiving messages from two senders (or two campaigns) at the same time.
- Keeps your agent looking coordinated instead of sending overlapping outreach to the same person.
Turning it on
- Open My Campaigns and pick your campaign.
- Go to the Settings tab.
- Turn on Agent Duplicate Security.
👉 Note: This is an on/off control on the campaign Settings tab. Unlike Exclude Not a Fit, it is available to all accounts.
Attach Settings
Attach Settings lets you apply a saved configuration to multiple campaigns at once, saving setup time and keeping things consistent.
👉 Note: This step is optional. You can skip it if you're configuring each campaign individually.
What it does
- Apply Blacklists, Active Times, or Inactive Days to multiple campaigns or senders in one action.
- Quickly push predefined settings to new campaigns.
- Push blacklist changes across all campaigns and senders at once for consistency.
How to configure
- Open Advanced Settings.
- Save changes in any feature (Blacklists, Inactive Days, or Active Time Settings).
- When prompted, select the campaigns or senders to receive the settings.
- Save.
How Settings Propagate
When you create a new campaign with a sender:
- The sender's settings are automatically applied to the campaign.
- If the sender has no settings, the campaign defaults to the agent's settings.
- You can also push blacklist changes across all campaigns and senders at once for consistency.
Key Takeaways
- Campaign settings exist at three levels (Agent → Sender → Campaign), but only campaign-level settings are enforced.
- Always verify that your blacklist entries (competitors, unwanted profiles) are included in the campaign itself.
- Use Inactive Days and Active Time Settings to make outreach feel timely and professional.
- Turn on Exclude Not a Fit to hold back zero-fit leads (if enabled for your account), and Agent Duplicate Security to reach each prospect only once across the agent.
- Use Attach Settings (bulk propagation) to keep settings consistent across campaigns and senders.
FAQ
The blacklist used to say "skip" and now says "exclude" — does it behave any differently? No. It's a wording change only. The feature is still called Blacklist; the action it performs — leaving the people you add out of your outreach — is now labelled exclude everywhere for clarity. Behavior is unchanged.
Can I add a single LinkedIn profile, a whole company, or an entire lead list to the Blacklist — and at which level? All three. Paste LinkedIn profile or company URLs (you can add several at once), or select a lead list. You can add entries at the campaign, sender, or agent level, but only entries applied at the campaign level actually stop outreach — so always confirm them inside the campaign.
Some leads aren't a fit for what I offer — how do I stop them from being contacted? Turn on Exclude Not a Fit on the campaign Settings → Prospecting section (if enabled for your account). Leads scored 0 for fit are collected and shown in Activities, then held back before any message is sent. Leads with any positive fit score are still contacted — for those, add them to the Blacklist instead.
Why is SalesMind AI messaging people who are already in my network or already my clients? Automatic exclusion of your existing 1st-degree connections only kicks in for sequences that start with a connection-request step. If your sequence has no connection-request touchpoint, it can message people you're already connected to. Add those accounts (or their company) to the Blacklist to be sure they're left out.
If the same lead matches more than one of my campaigns, will they get messaged twice? Not if Agent Duplicate Security is on. It checks new leads against everyone the agent is already contacting and reaches each prospect only once across the agent, even across two senders or two campaigns.
Is the persona's include/exclude the same as the Blacklist? No. The Blacklist is a campaign-level exclusion of specific companies, profiles, or lists. A persona's include/exclude rules shape who the audience is in the first place (targeting logic). They're separate controls — use the Blacklist to remove known people from outreach, and the persona to define the audience.
What's Next
- See the full Campaign Creation: Step-By-Step Guide for a walkthrough that puts these settings in context.
- Read Your Agent: The Complete Guide to set sane Agent-level defaults.